Bozzuto
Marketing Manager - Boston
Burlington, MA | $100K - $110K
Qualifications
- Ability to manage working a hybrid schedule in office and remotely (in Boston) while being able to travel within the market
- Minimum of 5 years experience
- Previous agency experience with a working understanding of: paid search engine marketing, Google Analytics, Customer Relationship Management (CRM) reporting, email marketing, social media, and local apartment internet listing sites
- Expertise in launching marketing plans and advertising campaigns
- Expertise in managing marketing planning and activation from start to finish
- Proven success in managing multiple projects with tight deadlines
Responsibilities
- You're the marketing leader for a portfolio of communities in the Boston, MA, New England region
- Developing and effectively executing marketing plans that deliver needed lead volume, and contribute to the creation of extraordinary experiences to support customer acquisition and retention goals
- Overseeing the lead generation performance of the property within the established budget and with adherence to Bozzuto's standards of quality and excellence
- Partnering with operations to implement marketing strategies that position the community as a destination for people seeking engaged and enriched living experiences
- Creating and delivering timely and accurate budgets and marketing performance reports to external and internal stakeholders that clearly explain program effectiveness, benchmarks and opportunities
- Being a marketing expert on the competitive marketplace and utilizing that knowledge to help in differentiating the community and Bozzuto from competition, from a lead generation and customer experience standpoint
- Leading the brand identity and brand strategy process for new multifamily and mixed-use projects, from the construction phase through opening and lease-up
- Facilitating agency selection and providing creative direction throughout branding process to develop original positioning, visual identity, and digital strategies that set each property apart from its competition
Benefits
- Our benefits take into consideration everything from career development, retirement, family matters and health and wellness
- Competitive compensation
- Salary range: $100,000-$110,000
- We offer coverage for medical, dental, and vision, including access to the best doctors at an affordable price
- Paid Leave
- We provide 20 days of paid time off plus holidays
- Retirement planning
- We offer a 401k program with a company match
- Tuition Reimbursement
- Plus many other programs to support career development and growth
- 1,001-5,000 employees
- Construction, Hospitality, Real Estate, Property Management, Development
- Privately Held
- Greenbelt, MD
- Company Specialties:
Acquisitions, Construction, Development, Homebuilding, Land Development, Property Management, Real Estate, Customer Service, and Hospitality
Company information
Bozzuto is an experience-focused real estate company distinguished by our innovative developments, dedicated customer service and top-rated workplace culture. Since our founding in 1988, we have developed, acquired and built more than 50,000 homes and apartments. Celebrating 33 years of creating sanctuary for our residents, Bozzuto currently manages 85,000 apartments and 3 million square feet of retail space across the U.S.
