Company : ABC Nova Scotia

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

Job Description

INTRODUCTION:

ABC Fitness is seeking a practiced product leader to serve as Director of Product (CRM).

In this role you are responsible for leading, defining, and prioritizing the work to complete and promote ABC’s next-gen CRM. The successful candidate will be accountable for ensuring continuous innovation of the CRM strategy, already in a high-growth area, and will play a significant role in shaping the strategic product roadmap and be an evangelist for ABC Fitness.

The successful candidate must thoroughly understand and anticipate market and client needs, be attuned to changes in technology and the competitive marketplace, while continually leading, motivating, and inspiring teams to develop a best-in-class solution.

This is a key strategic role, and you will have the opportunity to be a major contributor and driver of our vision, growth strategy and product execution. You will lead and drive the discovery and research to help fitness operators succeed. We want someone who is excited and passionate about joining our journey.

You should be a self-starter, who is willing to get into the details where necessary and has the proven ability to lead by influence and expertise.

We want you to care deeply about understanding what our customers really need and be passionate about user experience. If you’re looking for an autonomous work environment where you can make a visible impact, and solve complex problems, then we are looking for you.

WHAT YOU’LL DO:

Collaborate with designers, developers, product managers and testers to transform ideas into unique, human experiences for fitness entrepreneurs
Lead the CRM initiative and be charged with the oversight of these products’ contribution to our business, building new products and increasing the revenue and profitability of existing products
Define the CRM product vision and roadmap that will drive the product strategy to meet the needs of both the business and our customers, including product positioning and pricing strategies that will differentiate our products in the market.
Drives product analytics to understand feature usage, comprehension, and optimization
Evaluates and establishes program priorities, make decisions around product development and set performance goals and metrics for the product division
Segments customer business problems into the build, buy, partner.
Communicating the company's product strategy and vision to the rest of the organization and ensuring that all teams are aligned and working towards the same goals.
Partners with cross functional teams in delivering product and customer solutions in line with our customer and business needs, on time and within budget
Attending industry events and conferences, giving presentations and demonstrations of the company's products, networking with other industry professionals, and collaborating with external partners to develop and promote the company's products.
Develop and maintain market knowledge in terms of competitive dynamics and industry trends by staying close to competitors’ movements, and where appropriate, developing relationships with key industry stakeholders and influencers.
Conducting market and customer research, and product discovery, analyzing feedback to identify opportunities for product improvement and innovation.
Consider, analyze, and pursue buy-build-partner opportunities that would advance the products’ success
Evangelize our products, innovation and the strategic product roadmap internally and externally
Collaborate with other stakeholders such as Product Marketing on the creation of positioning and value proposition for your products

WHO YOU ARE:

A strategist who will translate the company’s high-level CRM vision and goals into actionable tasks including building business cases, roadmaps, seeking consensus and coordinating product schedules with your design and engineering teammates
Well versed product manager and a leader and team player, adept at managing relationships, collaborating, and influencing across a variety of organizational functions and geographies to support your success
A leader with extensive P&L management responsibilities
A problem-solver who leverages data and qualitative and can reimagine the way people interact with a CRM creating experiences that help fitness operators improve lead conversion and member retention
Focused on delivering improvements to the marketplace and product execution that enables market and wallet share expansion
An excellent communicator who can influence key stakeholders at all levels of the organization, including board level presentations
Comfortable initiating and holding conversations with prospective and current Enterprise customers and users

WHAT YOU’LL NEED:

10+ years of experience in product management
Demonstrated leadership skills in achieving business outcomes
Exceptional people leader, able to empower, motivate and engage teams to succeed and perform
Strong focus on addressing customer problems and meeting success metrics
Proven ability to plan strategically over a 6-month to 2-year timeframe
Effective organization and management of multiple priorities and trade-offs
Capability to thrive in a fast-paced, multitasking environment
Comprehensive knowledge of both the fitness industry and CRM landscape
Active contribution to the professional community through speaking, writing, or online engagement
Deeply customer-centric and commercially minded with a keen understanding of user experience
Track record of successfully building business products using data and customer feedback
Hands-on approach to product discovery, user research, and backlog prioritization to deliver optimal user stories
Exceptional strategic thinking skills for identifying and prioritizing market opportunities and customer needs
Outstanding communication and collaboration abilities, adept at working with cross-functional teams and stakeholders
Strong analytical and problem-solving aptitude, proficient in analyzing product performance and market trends for informed decision-making
Thorough understanding of the B2B SaaS market, including current trends, challenges, and the ability to seize new opportunities.

WHAT’S IN IT FOR YOU:

Purpose led company with a Values focused culture – Best Life, One Team, Growth Mindset
Time Off – with our open PTO policy, you pick when you want time off when it’s best for you!
Days of Disconnect – once a quarter, we take a collective breather and enjoy a day off together around the globe. #oneteam
Parental & Pawternity Leave – we offer leave for when your family grows by two feet or four paws!
Fitness Perk – we are committed to meeting you wherever you are in your fitness journey with a quarterly reimbursement
Discounts – access to discounts with our partners, such as Dell, Microsoft & many more.
Medical/Dental/Vision coverage
EAP – we get you help when you need it. Period.
Calm App +4 – enjoy tranquility with a Calm App subscription for you and up to 4 dependents over the age of 16
And more! – so many benefits we couldn’t even fit them all here!

Please note that the salary information shown below is a general guideline only and based on employees in the United States and may be different in other countries. Salaries are based upon candidate experience, qualifications, and location, as well as market and business considerations. Our pay range for U.S. based candidates for this position is $150,000 -- $195,000 USD annually. Your recruiter can share more about the specific salary range for the job location during the hiring process.Also, certain positions are eligible for additional forms of compensation such as bonuses and commissions.

Please note that the salary information shown below is a general guideline only and based on employees in Canada and may be different in other countries. Salaries are based upon candidate experience, qualifications, and location, as well as market and business considerations. Our pay range for Canada based candidates for this position is $140,500 -- $195,100 CAD annually. Your recruiter can share more about the specific salary range for the job location during the hiring process.Also, certain positions are eligible for additional forms of compensation such as bonuses and commissions.

We’re committed to diversity and passion, and encourage you to apply, even if you don’t demonstrate all the listed skillsets!

ABC’S COMMITMENT TO DIVERSITY, EQUALITY, BELONGING AND INCLUSION:

ABC is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We are intentional about creating an environment where employees, our clients and other stakeholders feel valued and inspired to reach their full potential and make authentic connections. We foster a workplace culture that embraces each person’s diversity, including the extent to which they are similar or different. ABC leaders believe that an equitable and inclusive culture is not only the right thing to do, it is a business imperative. Read more about our commitment to diversity, equality, belonging and inclusion at abcfitness.com

ABOUT ABC:

ABC Fitness (abcfitness.com) is the premier provider of software and related services for the fitness industry and has built a reputation for excellence in support for clubs and their members. ABC is the trusted provider to boost performance and create a total fitness experience for over 41 million members of clubs of all sizes whether a multi-location chain, franchise or an independent gym.

Founded in 1981, ABC helps over 31,000 gyms and health clubs globally perform better and more profitably offering a comprehensive SaaS club management solution that enables club operators to achieve optimal performance. ABC Fitness is a Thoma Bravo portfolio company, a private equity firm focused on investing in software and technology companies (thomabravo.com).

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!