At Brandwatch, a Cision product, we don’t just follow trends—we create them. Our people are at the heart of how we help brands around the world be seen and understood. We combine pioneering AI-driven consumer intelligence with industry-leading social media tools to empower our clients with the insights they need to make real-time, data-driven decisions.

Here, your voice matters. We foster a culture where innovation thrives, and ideas are transformed into action. Whether you’re analyzing AI-powered insights, building meaningful relationships with clients, or pushing the boundaries of what’s possible, your contributions will shape the future of social engagement.

Join us and be part of a team that’s redefining how brands connect with their audiences. Your growth is our success, and together, we’ll drive the conversations of tomorrow while creating authentic connections that matter.

Empower your impact at Brandwatch. Be seen, be understood, be you.

Brandwatch’s mission is to empower our customers with a better understanding of their market position and to provide the insight they need to shape and execute effective strategies with confidence and speed. Harnessing the power of AI to deliver on our mission is core to our go-forward strategy. We are looking for a visionary VP, AI Lead to lead the development of our new AI applications, driving strategic direction and delivering exceptional products that meet our users’ needs.

The VP, AI Lead will be responsible for defining and executing the product strategy for our AI applications. This role requires a deep understanding of AI technologies, user experience, and market trends. The ideal candidate will work closely with cross-functional teams, including engineering, design, marketing, and sales, to push the boundaries of human computer interaction using AI, including generative AI, in our market. We want to create a product that stands out in the market and delivers measurable value to our customers.

Key Responsibilities & Expectations

Own the Product roadmap to support Brandwatch’s AI strategy from idea inception to final delivery, working with Design, Engineering and Data Science on product discovery, requirements, and project plans to drive timely execution towards launch
Conduct market research and competitive analysis to identify opportunities and challenges in the AI landscape
Collaborate with Marketing and Sales to develop go-to-market strategies and ensure alignment with business goals.
Act as the voice of the customer, ensuring that development efforts maintain a customer-centric focus and approach
Establish KPIs and success metrics to measure product performance and user engagement
Utilize data analytics to inform decision-making and continuous improvement of the product
Present product updates and performance metrics to executive leadership and stakeholders.

LLM Configuration & Optimization:

Collaborate with Subject Matter Experts to design optimized workflows blending human expertise and decision making with LLMs to maximize efficiency and customer value.
Collaborate with data science and engineering teams to define prediction goals and establish model monitoring and evaluation needs.
Ensure responsible AI adhering to relevant frameworks and regulations for ethical and compliant AI models with minimum bias.

Qualifications

8+ years of experience in product management, with a focus on AI-driven products such as conversational interfaces, predictive analytics or recommendation engines.
Proven track record of successfully launching and scaling AI-focused features, applications or software products in a B2B environment
Strong understanding of AI technologies, including generative AI, machine learning, natural language processing (NLP), and data analytics
Familiarity with generative AI platforms such as Google Vertex or other agentic framework such as Langchain or LangGraph.
Strong analytical and problem-solving skills, with a data-driven approach to decision-making
Experience working with data scientists and engineers to define product requirements, set prediction goals and validate AI models.
Exceptional communication and interpersonal skills, with the ability to influence and lead cross-functional teams.
Experience leading and mentoring product teams, with a focus on collaboration and innovation.
Strong business acumen and ability to align product strategy with overall business objectives.
Experience of social media, communications, public relations or the creative industries is a plus.

If you’ve found our job opportunity interesting but you don’t meet all of the requirements, it’s still worth applying. We’d love to hear from you!

At Cision, we're revolutionizing the way brands connect with their audiences. We provide PR, marketing, and social media professionals with the tools they need to excel in today's data-driven world, enabling them to see and be seen, understand and be understood by the audiences that matter most. Our deep expertise, exclusive data partnerships, and award-winning products, including CisionOne, Brandwatch, and PR Newswire, empower over 75,000 companies and organizations, including 84% of the Fortune 500, to achieve their goals.

Cision is committed to fostering an inclusive environment where all employees can be their authentic selves and perform at their best. We believe diversity, equity, and inclusion is vital to driving our culture, sparking innovation and achieving long-term success. Cision is proud to have joined more than 600 companies in signing the CEO Action for Diversity & Inclusion™ pledge and named a “Top Diversity Employer” for 2021 by DiversityJobs.com.

Cision is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or other protected statuses.

Cision is committed to the full inclusion of all qualified individuals. In keeping with our commitment, Cision will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact hr.support@cision.com

Please review our Global Candidate Data Privacy Statement to learn about Cision’s commitment to protecting personal data collected during the hiring process.

For Individuals based in New York Cision is required to disclose a salary range for this role. The base compensation range of $190,000 - $250,000 is specific to New York, however base pay may vary depending on a wide range of factors, including, but not limited to, experience, skill sets, training, licensure, and other business and organizational needs. Additionally, well-qualified candidates may receive incentives outside of base pay, including an annual performance bonus. All offers will include competitive benefits, including healthcare and a 401k plan and company match. This salary range only applies to applicants based in New York. Applicants in different locations may have a higher or lower salary range.